Bluebird Care, one of the largest and fastest-growing care at home providers, has reported a surge in enquiries at its head and regional offices since launching its new website www.bluebirdcare.co.uk earlier this month.

The informative website for the Petersfield-based company, which has over 130 offices nationwide and provides over 6,800 care visits a day, was created by full-service creative agency SandisonPay.

Within two weeks of its launch, the site had a marked percentage increase in unique hits.

Claire said, “Bluebird Care has grown rapidly from a single franchise in 2002, to over 130 nationwide, and it was really important that the new website was a useful tool for people looking for information, both about care and also about possible franchise opportunities. It also carries the latest industry information, which makes it a useful resource as more people are choosing to stay in their homes rather than go into residential care.”

Based near Winchester and headed by Managing Director Claire Pay, SandisonPay has been working with Bluebird Care for over three years, developing brand guidelines and updating its marketing material, including for customers and its growing number of franchisees.

One of the key functions that the new site had to offer was improved support to the company’s growing number of franchise owners – doubling as an effective sales tool.

SandisonPay have just developed a new brand for our lovely client Stuart Clark, this is a new venture for him, and we were happy to help out with his business that’s exceeding RSPCA standards.

From Stuart:

Firstly Let’s talk turkey! One other thing to mention is turkey-news! A very big thank you to all of you who supported our new venture, and had a traditional bronze turkey from us for christmas. Also, thank you for all the really positive comments and rave reviews we really appreciate it. And an extra thank you to the client who contacted us two days after Christmas to order another turkey immediately for their forthcoming new year celebrations! Following a successful trial last year and also the positive ‘turkey’ feedback.

We are now moving full steam ahead with our ‘chicken’ plans! When was the last time you ate a chicken that actually tasted of chicken? The birds that are available in the supermarket end up being tasteless and if that is not enough, the poor little things have led a terribly short life, in many cases no more than 39 days!

We are proud to announce the beginning of our new enterprise of rearing delicious tasty chicken for the table. Our birds will be different having been carefully selected and grown for their meat quality and flavour.

They will also have lived a life that exceeds current RSPCA welfare standards for poultry! Our first batch of birds are currently enjoying themselves under their nice warm heat lamp and will be ready towards the end of March. (It’s OK we’re not slow roasting them! (They have to remain under a heat lamp for the first 3 weeks or so)

Coming soon there will be a brand new website explaining all about the birds along with all the information you need - The Real Chicken Company. Oh, and yes, we will have Traditional Bronze turkey available for this Christmas too.

The website will be www.therealchickencompany.co.uk