Mansour Group:
How a uniquely flexible approach made us part of the family
Not many family businesses have 60,000 employees, a presence in more than 100 countries and total revenues exceeding $7.5billion. But The Mansour Group isn’t just any family business. And they didn’t get to where they are today by following the crowd.
While many global powerhouses would prefer to prioritise the name above the door, Mansour saw things differently when they put their brand and website out to tender in 2018. By sharing our passion for fulfilling potential and proving that a small, nimble, creative partner could still pack a punch – we quickly convinced the team at Mansour that our values aligned with theirs.
We chose to commission an illustrator to work with us on the Mansour Group project.
Bespoke illustrations
Since winning the pitch, we’ve felt like part of the family. Working closely with them on narrative and brand development, two site builds and two full-scale video productions.
Our partnership continues to evolve with some new developments on the horizon.
“I am very proud of the results we delivered for Man Capital and Mansour Group, I am very happy to have achieved this together with amazing results even with geographical distances.
This is proof that good communication, teamwork, collaboration spirit and a positive and right attitude to work can be achieved and nothing is impossible.”
Senior Business Development Consultant, Mansour Group
